AC2 Sales  /  Managed account

We run your Amazon channel. You keep the account.

Listings, advertising, inventory and account health, operated day to day as an extension of your team — inside your Seller Central, with permissions you can revoke at any time.

2011Selling on Amazon since
$30M+Through our own accounts
17Brand partners, most multi‑year
DailyMAP monitoring on covered ASINs

Some brands want Amazon handled. Others want Amazon handled by them, with someone competent doing the work. This page is about the second one.

On the managed track you keep the account, the inventory and the margin. We operate the channel day to day as an extension of your team, inside your Seller Central, with the permissions you grant and can revoke.

Stays yours

  • Seller Central account
  • Brand Registry
  • The inventory and the margin
  • Customer and sales data

We operate

  • Catalog and listings
  • Advertising
  • Inventory planning
  • Account health and cases
  • MAP and seller monitoring

The line does not move. We operate the channel inside your account, under permissions you grant and can revoke at any time.

What stays yours

That last one is worth saying plainly, because it is where brands get hurt. An arrangement you cannot exit without losing the account is not management, it is capture.

What we do day to day

Catalog and listings

Keyword research, then titles, bullets and backend terms built to rank and convert. A+ content, photography and infographics.

Advertising

Sponsored Products, Brands and Display built against per-SKU contribution margin, with spend pulled back when it stops paying.

Inventory planning

Forecasting, shipment planning, prep and restock discipline.

Account health and cases

Suppressed listings, IP complaints, reimbursement claims, and the Seller Support cases nobody on your team wants to open.

Price integrity

Continuous MAP and seller-landscape monitoring, with documented escalation — see brand protection.

Logistics, if you want it

Working with a prep center we have partnered with for years, we can take the physical side as well: inventory received and stored, units prepped to FBA requirements, direct-to-consumer orders shipped from the same stock, and customer returns opened, inspected and graded rather than written off unseen.

Returns are the part most brands leave on the table. A meaningful share of what comes back is resellable, and the difference between that stock re-entering inventory and being disposed of is entirely a question of whether anyone opened the box.

This is optional and priced separately. Plenty of brands keep their own 3PL and we work alongside it.

How we get paid

A monthly base scoped to your catalog and channel complexity, plus a share of Amazon revenue above an agreed baseline. Ad spend goes directly from you to Amazon — it does not pass through us and we do not take a percentage of it. Ninety-day initial term, then month to month.

Why not a percentage of ad spend

Because it pays an agency more for spending more of your money, and the incentive shows up in the account within a quarter. We would rather be measured on what you keep than on what we spent.

When this is the wrong answer

Managed engagements only make sense when the fee is small relative to what the channel produces. Under roughly thirty thousand dollars a month on Amazon, the arithmetic usually does not work, and we will say so on the first call and point you at the wholesale option or a one-time launch project instead.

We put the full three-way comparison — Vendor Central, your own 3P account, and selling to a reseller — with the per-unit arithmetic on a separate page.

The wholesale route is also simply better for some brands: if your margin is healthy and Amazon is not a channel you want to operate, selling us the inventory is simpler and costs you nothing in fees. We carry the stock and the pricing risk; you get purchase orders instead of an invoice. Some brands do both — selling us part of the catalog and having us manage the rest.

Common questions

Who owns the Seller Central account?

You do. Your account, your Brand Registry, your inventory, your money. We work inside it with the permissions you grant, and you can revoke that access at any time. Nothing we build lives anywhere you cannot reach it.

How is it priced?

A monthly base scoped to your catalog and channel complexity, plus a share of Amazon revenue above an agreed baseline. Ad spend is paid by you directly to Amazon. Ninety-day initial term, then month to month.

Do you charge a percentage of ad spend?

No. That model pays an agency more for spending more of your money. We would rather be measured on what you keep.

Is there a minimum size?

The fee has to be small relative to what the channel produces or it is not worth either of our time. Under roughly thirty thousand dollars a month on Amazon we will usually recommend the wholesale track or a one-time launch project instead of a retainer.

Will you compete with us as a reseller?

No. We do not manage an account and compete against it. If we are running your channel we are not buying and reselling your product on the side, and we will not take on a managed client in direct conflict with an existing wholesale partner without telling both of you first.

Find out which track fits

One honest conversation. We will look at your catalog, your margins and your channel conflicts, and tell you which model the numbers favor — including when the answer is that you do not need us.

Start a conversation